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What is Right for You: Global or Local Website?

Posted in Local Search,Local SEO,Search Engine Optimization,SEO Global or Local Website

International SEO (search engine optimization) largely depends upon geotargeting, which, when not implemented with caution can, unfortunately, cause problems for the global website owners. Starting from hosting location and domain to IP detection, localization, and hreflang, geotargeting is primarily discussed in terms of technical SEO, or in other words, how exactly Google and other major search engines pinpoint target location of websites. But we do not build websites for the search engines. Our chief objective is to reach larger segments of the population quickly. Owing to a global website, entrepreneurs can interact with audiences beyond geographical boundaries in a seamless manner. Besides obeying prevalent laws and regulations, for staying ahead of local websites, global websites

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Local SEO Checklist – A 50-Point Audit to Get Started

Posted in Local Search,Local SEO,Search Engine Optimization,SEO Local SEO checklist

If you run a local or multi-location company, then you can grow your business a lot with the help of local SEO. It will help you to drive local traffic to your site and allow your business to grow your business exponentially. It is easy to understand the importance of local SEO but making your site ready for the local customers is still a difficult job because local SEO ranking factors are still a black box. Nobody knows what Google values when it comes to local SEO. But from our experiences and different studies, we can tell you about those factors that have a real impact on the Google ranking. In this post, we will discuss some of the most effective on-site and off-site things that you need to check in order to level up your local SEO performance. These action-oriented checklist

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Keyword-Driven Content Not Rank Your Start-Ups- What You Should Write Instead

Posted in Local Search,Local SEO,SEO SERP Overview of Local SEO

No, keywords are not dead. They are still critical. But, the keyword-driven contents are not for all type of business.  For the start-ups and the new companies, the keyword-driven contents mainly waste time and money here, what you should write instead. The Domain Authority and Link Profile Are Crap I am not personally attacking the start-ups. But, it is a harsh reality for the new venture. Unless you have built your empire and have lots of loyal followers, your authority will be going to be crap if you use the keyword-driven content for ranking your new business. Most of the keyword-driven contents are overcrowded with the titans of this digital industry who have been designing the brand awareness and crafted the leadership for the last decade- The particular keyword has more th

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