Considering the latest trends in any given consumer industry, the interests of customers tend to change in a flash. It would not be an exaggeration to opine that AI-driven intelligently-automated technologies and continues connectedness is setting a new benchmark of offering service. Nowadays, people expect that the interaction with the brand will not be that intricate; rather, it will be at a customized level and immediately helpful. Another important fact to ponder is that most of the potential buyers crave for instantaneous contact to the real-time information regarding a product as well as services – be it “bring my food fast”, or “Alexa, will it rain today?” or “display the inventory to me” on Ikea’s site. It remains no doubt that all the digital marketers are pushin
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