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Google BERT Updates Rolls Out- What’s the Catch??

Posted in SEO google BERT update

Google announces the most significant update of the last five years. This new update, called BERT influences 10% of the total search engine queries. Let’s check out what is BERT update and how will it impact Search Engine Optimization. BERT- The Most Significant Update From Google If we go by Google’s opinion, this update is going to affect search queries that are subjected to the context. As per Google, these updates revolve around the improvement of language cognizance, specifically for more convenient queries.  BERT is efficient in making out the nuance and context of the searched words; thus, it helps to pull out better results for the search queries. It will be even more helpful for more conversational queries that include prepositions like ‘to' or ‘for'. With the help o

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Local SEO Checklist – A 50-Point Audit to Get Started

Posted in Local Search,Local SEO,Search Engine Optimization,SEO Local SEO checklist

If you run a local or multi-location company, then you can grow your business a lot with the help of local SEO. It will help you to drive local traffic to your site and allow your business to grow your business exponentially. It is easy to understand the importance of local SEO but making your site ready for the local customers is still a difficult job because local SEO ranking factors are still a black box. Nobody knows what Google values when it comes to local SEO. But from our experiences and different studies, we can tell you about those factors that have a real impact on the Google ranking. In this post, we will discuss some of the most effective on-site and off-site things that you need to check in order to level up your local SEO performance. These action-oriented checklist

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